An epistemological view of consumer experiences
This paper discusses the theoretical underpinnings of consumer experience by examining
the definitions of experience and the contextual nature of consumer experiences. It offers a …
the definitions of experience and the contextual nature of consumer experiences. It offers a …
Understanding the consumer experience: An exploratory study of luxury hotels
This study explores the consumer experience by examining empirical data collected via a
series of in-depth, semistructured interviews with luxury hotel guests. The study findings …
series of in-depth, semistructured interviews with luxury hotel guests. The study findings …
Effects of campus foodservice attributes on perceived value, satisfaction, and consumer attitude: A gender-difference approach
DJW Kwun - International Journal of Hospitality Management, 2011 - Elsevier
This study explores a conceptual framework incorporating interrelationships among campus
foodservice attributes, perceived value, satisfaction, and effects of these on consumer …
foodservice attributes, perceived value, satisfaction, and effects of these on consumer …
Consumers' evaluation of brand portfolios
DJW Kwun, H Oh - International Journal of Hospitality Management, 2007 - Elsevier
This study explores how consumers evaluate lodging brand portfolios and shows the important
role of brand-specific associations and brand portfolio effects in forming brand attitudes …
role of brand-specific associations and brand portfolio effects in forming brand attitudes …
The effect of jay-customer behaviors on employee job stress and job satisfaction
G Kim, H Ro, J Hutchinson, DJ Kwun - International Journal of …, 2014 - Taylor & Francis
Guest-contact employees are often exposed to stressful situations resulting from jay-customer
behaviors. The purpose of this study is to examine how jay-customer behaviors (customer …
behaviors. The purpose of this study is to examine how jay-customer behaviors (customer …
Past experience and self-image in fine dining intentions
DJW Kwun, H Oh - Journal of Foodservice Business Research, 2007 - Taylor & Francis
The purpose of this study is to explore fine dining restaurants'performance factors and their
differential effects on behavioral intentions of novice (ie, first time) versus experienced (ie, …
differential effects on behavioral intentions of novice (ie, first time) versus experienced (ie, …
Campus foodservice attributes and their effects on customer satisfaction, image, and word-of-mouth
DJW Kwun, E Ellyn, Y Choi - Journal of foodservice business …, 2013 - Taylor & Francis
This study examines a research framework incorporating relationships among selected
campus foodservice attributes, image, customer satisfaction, and effects of these on word-of-…
campus foodservice attributes, image, customer satisfaction, and effects of these on word-of-…
Service quality dimensions in hotel service delivery options: Comparison between human interaction service and self-service technology
The purpose of this study was to examine the similarities and differences of customers’ service
quality evaluations between human interaction service (HIS) and self-service technology (…
quality evaluations between human interaction service (HIS) and self-service technology (…
Eating-out motivations and variety-seeking behavior: An exploratory approach on loyalty behavior
DJW Kwun, JH Hwang, TH Kim - Journal of Hospitality Marketing & …, 2013 - Taylor & Francis
The purpose of this study is to explore the effects of several consumer motivations (ie, hedonic
and utilitarian value, atmospheric, subjective well-being, and deal proneness) on loyalty …
and utilitarian value, atmospheric, subjective well-being, and deal proneness) on loyalty …
Turning your customers into brand evangelists: evidence from cruise travelers
This study suggests that building long-term relationships between a cruise brand and its
passengers through brand experience is more important than the standard offerings. This study …
passengers through brand experience is more important than the standard offerings. This study …