PT  - JOURNAL ARTICLE
AU  - Ann Julsen
TI  - Communicating in a Turnaround
DP  - 2002 Mar 20
TA  - Turnaround Management
PG  - 91--94
VI  - 2002
IP  - 1
4099  - http://guides.pm-research.com/content/2002/1/91.short
4100  - http://guides.pm-research.com/content/2002/1/91.full
AB  - How a company fares in the court of public opinion is just as critical to its survival as how it fares on the way to and in bankruptcy court. Further, effective communication is needed to stabilize the workforce. The way communications are handled can make the difference in the way management and its objectives are viewed by all of its audiences. Be clear, be consistent, and don't be caught unprepared.